Financial resources, although necessary, are only one component of a successful market entry. Kettering helps you understand client concerns with greater precision and success.

Entering the U.S. market is not the same as opening a branch office. We share the top 3 assumptions tech firms need to evaluate before expanding and how Kettering can help.

Entering the U.S. market needs a personal presence. That in-person representation is what differentiates your

This article explores how to translate your value in a new market and key considerations of where and when to scale for new success.

Entering the U.S. market as an enterprise tech company requires nuanced guidance and multi-faceted representation; Kettering is the expert in international market entry. In this article, we map out the first four strategic steps you need to take — with a particular emphasis on lighthouse clients — partnered with our proven processes for your thriving expansion.

Technology businesses thrive on the edge of change, seeking new terrain and perceiving solutions before