Achieving Successful U.S. Expansion with an Evidence-Based Approach

Has your Australia-based tech firm set its sights on international expansion? Don’t fall into the trap of judging market entry success by ROI-based metrics alone. 
Kettering International steers clients towards an evidence-based approach that:
  • Cultivates the mindset for long-term success  
  • Takes all indicators of success into account
  • Showcases the value of localisation and relationship building